Including recent changes to the algorithm and changes to features like Stories and Reels — are about improving user experience. bugherd-campaign-dan-2022 CEO of Instagram Adam Moressi said in a tell-all blog post that the platform wants “to make the most of your time, and we believe that using technology to personalize your experience is the best way to do that.” However, these changes are also making it more difficult for businesses to get noticed without paying for ads.
To help you navigate these changes, let’s look at how they affect your business’s ability to reach your audience and what you can Buy Bulk SMS Service do about them. What’s Changing? Recent changes in the feed include the option to select a ‘following’ or a ‘favorites’ feed, while there are rumored changes to the dimensions of still image posts. Whilst users now have more options for how they view content in their feed, the vast majority of your audience is probably still viewing the default feed.
Perhaps the biggest recent change announced by Moressi was the turning tides of ranking towards original content. In a public statement, Moressi said “If you create something from scratch, you should get more credit than if you’re re-sharing something you found from someone else. We’re going to do more to try and value original content more, particularly compared to re-posted content.” This change occurs in the context of a platform that had already started prioritizing more reactive video content in the form of reels. I